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Monika Dumler

Doctoral candidate
Institute of Business Administration, Department VI


+49 711-685-82941
+49 711 685-72940

Business card (VCF)

Keplerstraße 17
70174 Stuttgart

Office Hours


Dumler, M. & Ehm, L. (2021), Social Media adoption in German wineries: Innovators or laggards?, Presentation at the „Academy of Wine Business Research“ conference, Dijon, France (July 6-8).

Ehm, L. & Dumler, M. (2021), Instagram und Facebook als Shopping-Plattform nutzen: Entwicklungsperspektiven für die Pfälzischen Weinbaubetriebe, Conference transcript 74. Palatine Viticulture Days.

University of Stuttgart

  • Supervision of bachelor´s and master's theses

Weincampus Neustadt / Ludwigshafen University of Business and Society

  • Market research
  • Marketing management
  • Customer-, sales- and distribution management
  • Supervision of bachelor´s theses


Since Apr. 2020
University of Stuttgart 
External PhD student

Oct. 2017 – Jun. 2019
Ludwigshafen University of Business and Society
International Marketing Management (M.A.)                        

Mar. 2010 – Mar. 2014
University of Pforzheim
Market and Communications research (B.Sc.)

Sept. 2012 – Jan. 2013
Moscow International Higher Business School MIRBIS
Semester abroad: International Business & Economics

Professional experience

Since Oct. 2020
DLR Rheinpfalz / Weincampus Neustadt
Research Assistant

Since Oct. 2020
Ludwigshafen University of Business and Society

Apr. 2014 – Sept. 2020
Siemens AG
Marketing Consultant

English, French, Russian

Wheelchair Rugby, Traveling, Hiking

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