This image showsLeon Lehnert

Leon Lehnert

M.Sc.

Research Assistant
Institute of Business Administration, Department VI

Contact

+49 711 685 82951
+49 711 685 72940

Business card (VCF)

Keplerstraße 17
70174 Stuttgart
Deutschland
Room: 6.055

Office Hours

By arrangement

 

Kuehnl, Christina, Leon Lehnert, and Annika Wagner (2026), "Customer Experience Management als Wachstumstreiber,"  Ideen- und Innovationsmanagement, (1), 7.

Lehnert, Leon, Panitz, Nicole und Roelle, Lisa-Marie (2026), "Driving Sustainable Consumer Choices: Marketing Strategies to Encourage Sustainable Consumer Behavior,"  Marketing Review St. Gallen, 43 (3).

Lehnert, Leon and Christina Kuehnl (2024), "Empathy at the Heart of Customer Experience: A Holistic Framework for Understanding and Enhancing Consumer Empathy Through the Lens of Customer Experience," Psychology & Marketing, 41 (2), 332–58.

Lehnert, L. (2024), "I May Have Never Walked in Your Shoes, but I Can See Your Soles Are Worn – A Systematic Literature Review on Consumer Empathy Using the TCCM Approach," in Proceedings of the European Marketing Academy, 53rd Annual Conference (May 28–31). Bucharest, Romania.

  • 51340 Empirical Social Research (tutorial)
  • 37070 Product and Price Management (tutorial)
  • Supervision of master and bachelor theses and seminar projects

Education

Oct. 2018 - Mar. 2022
University of Hohenheim
Master of Science - Marketing & Management

Oct. 2014 - Aug. 2018
University of Hohenheim
Bachelor of Science - Economics


Professional experience

Feb. 2022 - present
University of Stuttgart 
Research Assistant

May 2021 – Jan. 2022 
International Performance Research Institute 
Student Assistant

Nov. 2020 – Apr.2021 
Mercedes-Benz AG 
Internship - Sales Management

Feb. 2020 – Okt. 2020 
Bausparkasse Schwäbisch Hall AG 
Internship and Working Student - Marketing

Feb. 2020 – Okt. 2020 
Landesbank Baden-Württemberg 
Working Student - Credit Service

English, Spanish

Sports, Music, Reading

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